Collingwood coach Nathan Buckley. Source: Getty Images
THE man hired by Collingwood to help drive a cultural shift says he is highly encouraged by the club's off-season progress.
Leading Teams boss Ray McLean is credited with honing Sydney's "Bloods" culture, and was called upon by Pies coach Nathan Buckley to help arrest slipping standards.
Leading Teams is also working with Fremantle and the Swans this year, and will have input at Hawthorn.
The Pies have sanctioned several players for minor incidents this year including Travis Cloke for repeatedly parking in CEO Gary Pert's carpark and Dane Swan for an unauthorised TV interview.
McLean says clubs that embrace honest feedback and set rigid goals can reap the benefits.
"I think Nathan is just driven to find any way he can to improve the team," McLean said.
"He is a strong believer in empowering the players and my take on it was he wanted assistance with that.
"Perhaps the capacity of the players to be rigorous with one another, they realised that had dropped away.
"And they have really improved that in a short time."
The company's philosophy also caters for left-field personalities like Matthew Scarlett and Dane Swan.
"Those blokes bring you rigour. They challenge you.
"There are also people who will influence the group almost exclusively through performance."
McLean says the peer assessment element of Leading Teams heavily criticised by sacked Bulldog Jason Akermanis is overblown and only a minor part of the company's role.
But if players at any club are not willing to confront each other about standards, he does not believe teams maximise their potential.
It is that potential to improve on-field that has seen influential players, including Scarlett, buy into the Leading Teams philosophy.
"The most important thing we are about is growing high performance," McLean says.
"If you are going to be a high-performance team, you will have very clear rules around your behaviour and be prepared to grow really strong relationships between key people, and you will have much more open dialogue than can happen in some players."
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